Identifying Roof Deck Damage

damaged roof deck

How can you apply a Fluid Applied Roof System on a roof surface if you don’t know if there is roof deck damage underneath? This is a common question by consultants, building owners and contractors. The common practice is to always tear the entire roof off but that is wasteful because rarely is an entire […]

Roof Restoration Story – A Record Setting Roof

roof restoration

Each day we can follow a roofing project that is installing another layer of protection and reconditioning an existing Western Colloid system. Our founder, Larry Widmer began applying coatings and fluid applied systems in the 1960’s. Throughout the West notable companies like Boeing, Weyerhaeuser, Fred Meyers, TRW, Certified Grocers, Payless, Thrifty Drug and others received […]

Why Sell a Maintenance Program

roof maintenance program

The argument for providing a roof maintenance program for your customers. There was a sales pamphlet offered years ago to a homeowner that said, “We want to be your friendly neighborhood roofer”.  Much like the dry cleaner, butcher, or barber, it was a smart tactic.  Don’t you want to do business with people you trust? […]

From Band-aide to Premium Roofing – Coatings VS Roof Coating Systems

Coatings VS Roof Coating Systems

At long last. It’s time to celebrate the recognition that roof coatings make amazing roof systems and retire the misconception that coatings are for a quick fix. Roof coatings have long been thought of as patch and repair ‘band-aide” products.  Leaving the commercial roof system demands to the familiar; Built-Up Roofing, Modified and Single-Ply plastics. […]

Why We Really Love Emulsion – A Roofing Love Story

Emulsion

Emulsion heals a multitude of sins on a roof. It really is the go-to answer that has been allowing us to re-store a gravel roofs for years. When you remove the gravel from a built-up asphalt roof it is heavily damaged.  Emulsion allows you to level out the surface, without completely removing the existing roof. […]

The Importance of Prep Work Before a Coating Installation

To efficiently install a commercial roofing project, it’s important to “Prioritize the Prep.” Many view preparing a roof for installation as tedious, however scraping and covering equipment and skylights as well as masking off a parapet wall is essential. Roofers Are Anxious to Get Roofing, Quality Roofers Prep First When asked about preparation, Chris Ford […]

Let’s Talk About Roof Maintenance Programs

Western Colloid knows the way to increase your roof’s lifespan and it’s with an effective maintenance plan. Let’s guide you through it. Finding out what your existing roof’s warranty requires in order to keep the warranty in good standing is a great starting point. Next create both a maintenance schedule and a checklist. Keep track […]

The Solar Dilemma: Roof Considerations

Over the last 20 years, solar panel technology has significantly improved and become more cost-effective. Coupled with rising energy costs, green energy incentives and an increasing number of municipal ordinances, building owners and operators have performed solar retrofitting on their facilities with great success. Before considering planning for a solar roof – ask yourself, is […]

Upgrading for Energy Efficiency, It’s a Thing!

You’ve heard about the benefits of a cool roof. So why wait to replace your current roof, when you can install a cool roof and enjoy the benefits now? The cost of upgrading or restoring your roof with an insulating, reflective roof system will be offset by the cost reduction for heating and cooling your […]

Going the Repair to Failure Route for Your Roof

Many simply coax their roof along until it absolutely must be replaced, however, there are better solutions to choose in order to avoid serious roof repair or failure. Roofers Can Renew, Restore and Recondition Roofs In the Process of Making Repairs? Since most repairs prolong the inevitable, begin treating repairs as an investment that will […]